News & Insights for Marketers

Marketing Gaming Apps in Latin America and Beyond
New Markets

Marketing Gaming Apps in Latin America and Beyond

Ruoji Tang @ Liftoff

Top User Acquisition and Monetization Tips From 2022
Monetization

Top User Acquisition and Monetization Tips From 2022

Ruoji Tang @Liftoff

Mobile Heroes Jingle 2022
Community

Mobile Heroes Jingle 2022

Morgan Friberg @Liftoff

Beyond Creative Tests: How Trailmix Turned Watch Time Data Into Creative Wins
Ad Creative

Beyond Creative Tests: How Trailmix Turned Watch Time Data Into Creative Wins

Philippa Layburn

5 Tips for Managing Your Waterfalls
Pro Tip

5 Tips for Managing Your Waterfalls

Gabby Bradford Pigott

Drive Better KPIs with Audience Segments
Pro Tip

Drive Better KPIs with Audience Segments

Geoff Hladik

How to Diversify Your User Acquisition Strategy to Scale a 7-Digit Budget
How To

How to Diversify Your User Acquisition Strategy to Scale a 7-Digit Budget

Agustin Ochoa

A Q&A with Jonathan Yantz at M&C Saatchi Performance
Agency

A Q&A with Jonathan Yantz at M&C Saatchi Performance

Jonathan Yantz @ M&C Saatchi Performance