News & Insights for Marketers

User Acquisition 3.0: Entering the Realm of Artificial Intelligence & Machine Learning
User Acquisition

User Acquisition 3.0: Entering the Realm of Artificial Intelligence & Machine Learning

Lomit Patel

How to Successfully Launch New Mobile Games in a Highly Competitive Market
How To

How to Successfully Launch New Mobile Games in a Highly Competitive Market

Margarita Vasilevskaya

Miray Alanlar (Mozilla): Increasing Mobile App Retention and Engagement
Re-engagement

Miray Alanlar (Mozilla): Increasing Mobile App Retention and Engagement

Liftoff

Join the Mobile Heroes Slack Community
Community

Join the Mobile Heroes Slack Community

Liftoff

What I Learned Marketing Gaming Apps Developed in APAC
New Markets

What I Learned Marketing Gaming Apps Developed in APAC

Robert Garfinkle

How PuzzleSocial Grew UA Spend From Zero to $1.5 Million per Month (and Got Acquired by Zynga)
User Acquisition

How PuzzleSocial Grew UA Spend From Zero to $1.5 Million per Month (and Got Acquired by Zynga)

Shamanth Rao

5 Essential Steps to Marketing an App in Europe (and Other New Markets)
How To

5 Essential Steps to Marketing an App in Europe (and Other New Markets)

Marco M. Gerlach

How Apple Search Ads Can Positively Impact Your App Store Optimization (ASO) Efforts
How To

How Apple Search Ads Can Positively Impact Your App Store Optimization (ASO) Efforts

Lomit Patel