Mobile Heroes Blog

User Acquisition

Beyond App Install Ads: 3 Complementary User Acquisition Channels
User Acquisition

Beyond App Install Ads: 3 Complementary User Acquisition Channels

Vivian Chang

The State of User Targeting in the Mobile Marketing World
User Acquisition

The State of User Targeting in the Mobile Marketing World

James Peng

When Spring is in the Air, So is Dating App Engagement
User Acquisition

When Spring is in the Air, So is Dating App Engagement

Liftoff

5 Surefire Ways to Grow Your Subscription-Based Mobile App
User Acquisition

5 Surefire Ways to Grow Your Subscription-Based Mobile App

Nat Robinson

It’s All Fun & Games – Marketing Games vs. Non-Gaming Apps
User Acquisition

It’s All Fun & Games – Marketing Games vs. Non-Gaming Apps

Tim McCloud

Finding Value in a Multi-Device World
User Acquisition

Finding Value in a Multi-Device World

Kevin Hsu