• Yimin Gu
    United States

    "“Marketing hinges on meeting users where they are."

    Yimin Gu, Director of User Acquisition - Scopely

    Meet Yimin
  • Kenneth Wong
    Canada

    "Approach ads as a producer."

    Kenneth Wong , Sr. Director of Ad Revenues - Scopely

    Meet Kenneth
  • Plamen Stefanov
    Denmark

    "Introduce mini-games that complement your game."

    Plamen Stefanov, User Acquisition Manager - Tactile Games

    Meet Plamen
  • Natalia Simdianova
    Serbia

    "Practice makes the master."

    Natalia Simdianova, Head of Ad Monetization - ZiMAD

    Meet Natalia
  • Jasmine Ye
    United States

    "Highlight product features that makes an impact."

    Jasmine Ye, Growth Manager - Snap

    Meet Jasmine

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Candywriter’s Gabby Bradford Pigott on the value of partnerships

By Gabby Bradford Pigott @Candywriter

Big Fish Games’ Janice Gao on Rising through the Ranks to Become Director of Growth Marketing

By Janice Gao @Big Fish Games

8 Essential UA Metrics for Marketing Casual Games

By Plamen Stefanov @Tactile Games

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The Last Dance

Road Trip Part Deux (Still in Brazil)

Road Trip Brazil: Winning Mobile in the Land of Samba and Carnival

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Dr. Data and the Privacy Panic

Issue #5

Attack of the Fraud Bots

Issue #4

Miss Attribution and the Blackout Window

Issue #3

Mobile Heroes vs. The Shady Agency

Issue #2

Dr. Blackbox Strikes Again

Issue #1

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